Sulaeman, Sulaeman and Sulastri, Irta and Nurdin, Ali (2018) Dramaturgi komunikasi dakwah para Da’i di Kota Ambon: pola pengelolaan kesan di panggung depan. Jurnal Komunikasi Islam, 8 (1). pp. 86-110. ISSN 2655-5212; 2008-6314
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Abstract
This article discusses the pattern of impression management carried out by the da'i on the front stage in an effort to improve the quality of message transformation to mad’u. Through a good impression management, the persuasion process occurs which allows the conveyed messages to be well received by mad'u with fullly awareness, not by force. Using dramaturgy approach, researchers conducted participatory observation and in-depth interviews towards 15 da'is in Ambon City who were chosen purposively. This study has revealed that during proselytizing, the da'is manage the impression on the front stage by utilizing verbal and nonverbal communication through the management of situational, planned, and spontaneous impressions.
Item Type: | Article |
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Creators: | Creators Email NIDN Sulaeman, Sulaeman sulaeman@iainambon.ac.id UNSPECIFIED Sulastri, Irta sulastri64@yahoo.com UNSPECIFIED Nurdin, Ali ali.nurdin@uinsby.ac.id UNSPECIFIED |
Uncontrolled Keywords: | Da'i; pengelolaan kesan; dramaturgi; panggung depan |
Subjects: | 20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200101 Communication Studies 22 PHILOSOPHY AND RELIGIOUS STUDIES > 2204 Religion and Religious Studies > 220407 Studies in Religious Traditions (excl. Eastern, Jewish, Christian and Islamic Traditions) |
Divisions: | Karya Ilmiah > Artikel |
Depositing User: | Amira Oribia Wanda Sasmita |
Date Deposited: | 30 Nov 2021 08:05 |
Last Modified: | 30 Nov 2021 08:05 |
URI: | http://repository.uinsa.ac.id/id/eprint/1857 |